{"id":692,"date":"2016-04-15T16:38:25","date_gmt":"2016-04-15T16:38:25","guid":{"rendered":"https:\/\/wordpress.dev.travelbrain.ch\/nicht-kategorisiert\/mobile-hotel-bookings-turn-back-the-times\/"},"modified":"2016-04-15T16:38:25","modified_gmt":"2016-04-15T16:38:25","slug":"mobile-hotel-bookings-turn-back-the-times","status":"publish","type":"post","link":"https:\/\/www.travelbrain.ch\/en\/consulting\/mobile-hotel-bookings-turn-back-the-times\/","title":{"rendered":"Mobile Hotel bookings &#8211; Turn back the times?"},"content":{"rendered":"<p><strong>According to a recent communication by CWT, mobile hotel bookings via their App CWT to Go are booming. It looks like we are talking about a monthly growth rate of 20% and more! Are the Travel Management Companies (TMCs) such as CWT, BCD, HRG and American Express GBT able to turn back the times and win back long lost hotel bookings?<\/strong><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-16479 aligncenter\" src=\"http:\/\/development.travelbrain.ch\/wp-content\/uploads\/2016\/04\/cwttogoimage_ak_mediakitv2__002_-1.jpg\" alt=\"cwttogoimage_ak_mediakitv2__002_\" width=\"600\" height=\"585\" \/>The fact that the growth rate of mobile bookings are increasing does not really come as\u00a0a surprise and is not knocking my socks off. Booking.com, HRS and some\u00a0Last Minute Hotel Apps have cleared the way and their figures are pretty impressive. More interesting is that the TMCs are apparently in a position to have a foot in the door again. It was to be expected that the travel managers are ready to discuss the painful subject of \u201crogue bookings\u201d with the TMCs and are more than open for a change. More difficult it is to judge whether the users \u2013 the travellers \u2013 are ready to give preference to the TMC Apps over their favourite Apps.<\/p>\n<h2><\/h2>\n<h2><img decoding=\"async\" class=\"size-medium wp-image-16480 alignleft\" src=\"http:\/\/development.travelbrain.ch\/wp-content\/uploads\/2016\/04\/CWT-To-Go-Hotel-Buchungen-1-211x300.jpg\" alt=\"cwt-to-go-hotel-buchungen\" width=\"211\" height=\"300\" \/>Mobile Hotel bookings reach 15% of Corporate Volumes<\/h2>\n<p>Some CWT clients are reporting that\u00a0already 15% of their total hotel bookings are on mobile using \u00a0CWT To Go. Certainly there is still a huge potential. But the monthly growth rate is indicating that it will a lot more very soon. For the Travel Management this means that hotel programme and travel policy are more effective and easier to control. \u00a0At the same time the comfort level for the user is increasing as everything is done in one App.<\/p>\n<p><a href=\"http:\/\/releasd.com\/59b2\">Further information from CWT about mobile hotel bookings<\/a><\/p>\n<p>In case functionalities and usability are meeting the needs, volumes can apparently still be shifted. It seems that the TMCs are hitting the road last minute. Keep up the good work.<\/p>\n<p>What do you think? Are the TMCs able to be the place to go for hotel booking of business travellers?<\/p>\n<p>Adrian Matt for TravelBrain<\/p>\n","protected":false},"excerpt":{"rendered":"<p>According to a recent communication by CWT, mobile hotel bookings via their App CWT to Go are booming. It looks like we are talking about a monthly growth rate of 20% and more! Are the Travel Management Companies (TMCs) such as CWT, BCD, HRG and American Express GBT able to turn back the times and [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":690,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":0,"footnotes":""},"categories":[167,170,136,179,181,186,189],"tags":[],"class_list":["post-692","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-appcheck","category-business-travel","category-consulting","category-hotels","category-iphone","category-mobile","category-open-booking"],"_links":{"self":[{"href":"https:\/\/www.travelbrain.ch\/en\/wp-json\/wp\/v2\/posts\/692","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.travelbrain.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.travelbrain.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.travelbrain.ch\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.travelbrain.ch\/en\/wp-json\/wp\/v2\/comments?post=692"}],"version-history":[{"count":0,"href":"https:\/\/www.travelbrain.ch\/en\/wp-json\/wp\/v2\/posts\/692\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.travelbrain.ch\/en\/wp-json\/wp\/v2\/media\/690"}],"wp:attachment":[{"href":"https:\/\/www.travelbrain.ch\/en\/wp-json\/wp\/v2\/media?parent=692"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.travelbrain.ch\/en\/wp-json\/wp\/v2\/categories?post=692"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.travelbrain.ch\/en\/wp-json\/wp\/v2\/tags?post=692"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}